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Agoda in the News

agoda.com Launches Free Facebook Booking Button (BE3) for Hotels

SINGAPORE (June 13, 2012)

agoda.com, Asia’s leading hotel booking site and part of Nasdaq-listed Priceline Group (Nasdaq: PCLN), today announced the launch of the free agoda.com Facebook Booking Button (BE3) for Hotels.

In 2010, agoda.com launched a free booking button (BE3) that plugs into a hotel’s existing website, allowing customers to make bookings directly from the hotel’s page. Once installed, the booking button links customers directly to an easy-to-use white-label booking form available in 30 different languages, with all bookings free of fees and commissions.

Today, agoda’s free booking engine has been adapted and expanded to integrate with Facebook, enabling properties to offer their fans convenient direct booking via their Facebook profile page. The free booking button for Facebook can be easily implemented and installed by hotel managers using a simple set-up manual provided by agoda.com.

To sign up for the free booking button, all hotels need to do is register at agoda.com via https://ycs.agoda.com. Existing YCS Hotel Partners can install the booking button to their hotel’s website or Facebook profile simply by logging into the above URL and completing the 1-step integration process.

New agoda.com hotel partners can sign up in just 15 minutes. After registering, hotels not only have access to agoda’s free BE3 booking button, but can enjoy the full range of benefits of being an agoda.com partner. This includes worldwide marketing in 37 languages, tailored newsletters that reach in excess of two million members, and access to agoda.com’s Yield Control System to build promotions and maximize revenue.

agoda’s free booking button for Facebook has already received praise as a valuable source of bookings for Agoda.com hotel partners around the world.

Broadway Hotel Budapest: “Ever since we installed the Agoda.com BE3 button on our Facebook page, we have spotted a significant increase in the number of bookings – these come from our Facebook page visitors – as well as more people liking our webpage. We find it very useful that guests are able to book a room straight from our Facebook profile, as nowadays this is one of the most popular communication channels.” – Mária Majoros, Sales and Marketing Manager

Hotel de Point in New York: “The BE3 booking button is a great way to keep us connected through social media.  It offers our fans a convenient, direct way to book a reservation while they are on Facebook,” – Natalie Serse, Director of Sales

The Sandi Phala Resort, Bali: “The agoda.com booking button gives me more exposure and saves me time in responding to inquiries via Facebook,” – I Putu Budiarta, Room Division Manager

Rasuna Icon Residence, Jakarta: “We have been using the BE3 booking button for almost one year. I must say that it is the most effective, efficient and easiest booking button I have ever used. I receive on average 10 room nights’ of bookings every day and almost no cancellations on those bookings,” – Hengky Lukita, Owner

Hotel LBP, Hong Kong: “The agoda.com booking button let us save on costs while setting up our own booking engine. It supports 30 different languages and the interface is simple and user-friendly,” – Quest Wu, Assistant Operation Manager

Express Inn, Cebu, Philippines: “We are very delighted with the agoda.com booking button. It helps us promote both our hotel website and our Facebook page. It also provides convenient and easy booking to our guests;  the agoda.com booking button is a very useful tool for any hotel marketing,” – Rian G. Duhig, Head of Operations

To register for the BE3 booking engine for Facebook, log onto https://ycs.agoda.com and follow the simple prompts. For more information, contact PR@agoda.com.



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