Right near the ocean on Ben Yehuda St., this hotel is elegantly located and tower-style, offering fine views of the ocean and surrounding area. Take advantage of the charming little breakfast area with its fruits and cheeses, cereals, and buffet style serving. Modern, cool, and well-lit, this is a fine little spot to hunker down and have a look at the morning news or surf the internet provided by the hotel. The area is very central and the hotel is street-side with doorstep service to the taxi vans; getting around Tel Aviv won't be a problem here. And for having a look around the area on foot, you're in a great spot. Enjoy the excellent views from your window and unwind after a day of travel in this bustling city.