Data-driven Approach to Design - Why it Works
In this enlightening presentation delivered by Darren, you'll gain valuable insights into the innovative strategies employed by our design team at Agoda. We delve into the intricate ways in which data serves as the cornerstone for making informed and impactful design decisions
Hotel Performance and Insights feed
The YCS app is an enterprise tool launched in early 2018 where hotels can manage rates and allotment, bookings, promotions and much more. In 2019, our goal was to build out some wanted features on the app such as providing an overview of hotel performance and operations, thus enabling hotels to make better decisions and accelerate their business with Agoda.
How We Hire Designers at Agoda
I joined Agoda in the Bangkok office three years ago. Back then, the Product department and the way the design team worked was different to what it is today. The team followed a more traditional hierarchical structure and there was a lack of a strong design voice in projects. As Agoda began to expand globally, we as design leaders needed to grow our design team into one that understands design, UX and product from a business standpoint. Today, our team is made up of designers who are not only great at designing visually, but also understand the importance of solving problems, and are able to drive a stronger design voice in a data and product-focused environment. We Hire for Diversity, not Seniority
Standardizing UX at Scale: How Agoda Developed Its Experience Principles
What are Agoda’s experience principles and why do they matter? Creating a seamless, intuitive, and trustworthy user experience is at the core of Agoda’s design philosophy. As a global travel platform, Agoda serves millions of users across dif...
Yuiko Majima
33 Min Read · February 28, 2025
