Agoda in the News

Former KSC and Chief Technology Officer Joins Agoda Company

SINGAPORE February 23, 2007

Prior to joining Agoda, Doevelaar served as CTO of MWeb (Thailand), where he was responsible for KSC, one of the largest ISPs in Asia, and, Thailand's largest internet portal.

Doevelaar connected with Agoda in 2005 shortly after leaving MWeb - a subsidiary of Naspers - to establish his own consulting practice. In 2006, Doevelaar became a key advisor to the Agoda management team, focusing on architecture and engineering practices. Doevelaar and Agoda worked together to develop real-time systems and infrastructure, necessary to help the company compete with larger players such as Expedia and Zuji.

Robert Rosenstein, Agoda's Chief Operating Officer says, "Our technical ambitions were a natural fit for Joost's aggressive and innovative style. It quickly became clear that there was a full-time role for him. We're delighted to have him spearheading our technology initiatives."

Twenty-five years ago, Doevelaar received his first certification in COBOL programming in the Netherlands and quickly climbed the technical ladder, thanks in part to his strong hands-on programming skills. For MIH-Asia, Doevelaar spent three years at the United Broadcasting Corporation, focusing on interactive and broadband applications before being promoted to CTO of MWeb (Thailand) and heading up KSC and

Doevelaar relishes the opportunity to further Agoda's ambitions. "IT is at the core of everything Agoda does, from marketing, business development to travel operations," he says. "Agoda's innovations in loyalty programs, online chat, inventory distribution, and Web 2.0 will lead the industry, not follow it. As CTO, I'll continue to make innovation the driving force of Agoda."

Innovation is exactly what the successful e-commerce travel operation is looking for. In the past year, Agoda Services Company, which is based in Bangkok and provides the bulk of Agoda's programming needs, has become Board of Investment (BOI) certified and launched several new websites, rolling out a series of technical innovations and scalability enhancements.

Doevelaar really enjoys the pace. "The e-commerce world moves at the speed of sound," he says. "What's good today may be obsolete tomorrow."

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