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Agoda in the News

Agoda.com Study Reveals Where Asian Travelers Go During Chinese New Year

SINGAPORE (25 February, 2015)

Agoda.com, one of Asia’s leading hotel booking sites and part of Nasdaq-listed Priceline Group (Nasdaq:PCLN), announced today the results of its most recent Travel Smarts study which shows where outbound Asian travelers are spending their Chinese New Year.

The study looked at data from thousands of customers who booked hotel stays during Chinese New Year week through Agoda.com. Overall, Asians are staying in Asia and travelers from China prefer Thailand for this annual holiday. For Chinese travelers, destinations in the Southeast Asian country took the top three spots, with Hong Kong and Taipei following just after.

Top 5 Destinations for Chinese Travelers during Chinese New Year
1. Bangkok
2. Chiang Mai
3. Phuket
4. Hong Kong
5. Taipei

“Thailand’s continuous growth as the preferred destination for Chinese travelers is a testament to the country’s excellent tourism product complemented with value for money accommodations and increased flight accessibility. Chiang Mai for example, which rose in popularity since the movie ‘Lost in Thailand,’ is now just a short flight away from several Chinese cities,” said Errol Cooke, Vice President for Global Hotels.

Across the board, Asian travelers who are not staying in their home countries are heading to other destinations within Asia to welcome the year of the Sheep.

Top 5 Destinations for all Asian Travelers during Chinese New Year
1. Bangkok
2. Kuala Lumpur
3. Singapore
4. Taipei
5. Tokyo

Korean travelers also booked more hotel rooms in Bangkok than any other place in the world during Chinese New Year, but destinations in Japan took 3 of their top 5 slots.

Top 5 Destinations for Korean Travelers during Chinese New Year
1. Bangkok
2. Osaka
3. Hong Kong
4. Fukuoka
5. Tokyo

For more information about the study, please contact Nico Marco, public relations leader, at nico.marco@agoda.com.

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About Agoda Company Pte Ltd:

Agoda Company Pte Ltd (Agoda.com) is a leading Asia-based, online accommodation reservations company, which specializes in securing the lowest discount accommodation prices. Agoda.com is part of The Priceline Group (Nasdaq:PCLN). Agoda.com's network includes more than 500,000 hotels and other accommodation properties worldwide. The multinational staff of more than 1,700 professionals, located throughout the world, provides a first-rate reservation service that uniquely combines local knowledge and local connections to provide the best accommodation deals to both business and leisure travelers.

A member of the Pacific Asia Travel Association (PATA), Agoda.com's aim is to promote travel by making it more affordable and more accessible to more people. AGODA® is a registered trademark of AGIP LLC, used under license by Agoda Company Pte. Ltd.