The store will provide extensive accommodation inventory to the Fliggy consumer
Agoda announced today that it has expanded its partnership with Fliggy to provide accommodation options directly through the augmented Fliggy Global Travels store on Fliggy’s platforms. This move will give Fliggy’s 550+ million users access to Agoda and Booking.com’s global inventory of hotels, homes, apartments, and other great places to stay, as well as provide great value deals.
The timing of the upgrade of the Fliggy Global Travels store coincides with the resurgence in international travel following the lifting of COVID travel restrictions in China and is a move that positions Agoda as Fliggy’s preferred travel partner.
For Fliggy consumers, the Fliggy Global Travels store means access to millions of great travel deals worldwide, while accommodation partners will become more visible to Chinese travellers, opening new additional markets and revenue streams. At the same time, the partnership with Agoda enables Fliggy to efficiently customize and tailor inventory and initiatives from Agoda and Booking.com. Through data and technological solutions, Agoda will share insights to enhance the consumer experience and create opportunities for Fliggy to diversify its consumer and channel mix, providing the opportunity to increase revenue streams and expand its market presence.
Nan Tian, Chief Executive Officer at Fliggy said, “We are really excited to partner with Agoda, to expand our channel and offer our customers access to an enviable global travel marketplace. Through this partnership we are able to very quickly create a new revenue stream for Fliggy at a time when travel in China is reopening. At the same time our customers benefit because we are enhancing our customers’ overall experience of our site. Visitors to the Fliggy Global Travels store can book great value hotel stays anywhere in the world. This partnership represents an exciting opportunity for Fliggy to enhance its competitiveness and deliver greater value to its customers.”
Damien Pfirsch, Chief Commercial Officer at Agoda, said, “We are enthusiastic about the opportunities this partnership has provided to date, and those that lie ahead. Through our customisable solutions, Fliggy was able to swiftly identify and respond to the need for seamless travel experiences from its customers. We are confident that with our tech know-how and extensive accommodation inventory coupled with Fliggy’s strong customer base, together we will strengthen our presence in China and help accelerate the recovery of Chinese outbound travel.”
Omri Morgenshtern, Chief Executive Officer at Agoda said, “Our partnership with Fliggy continues to help us make headway in the Chinese travel market and with the upgraded store we hope to strengthen our foothold even further. The Agoda and Booking.com inventory will provide the Fliggy consumer extensive variety of offers at great prices. With our data driven tech approach and deep partner relationships, we hope to be the accommodation one-stop shop for all of Fliggy’s massive consumer base.”
