Digital travel platform Agoda launches exciting new advertising campaign featuring comedic duo ‘Bananaman’ for the second year running
TOKYO, JAPAN – JULY 3, 2023 – Agoda, is thrilled to announce the launch of its highly anticipated advertising campaign in collaboration with the beloved Japanese comedic duo, ‘Bananaman’. successful endorsement in the recent ‘Travel Masters’ Secret’ commercial in 2022 .
The TV commercial’s main strapline of the ad, “OYASUI GOYO DA, agoda!” perfectly captures the essence of Agoda’s mission emphasizing low prices, great deals, and unbeatable value. It highlights the fact that with Agoda, travel becomes a seamless and affordable experience for all.
This idiomatic phrase signifies that Agoda turns travel aspirations into reality without any hassle. Rhyming “GOYO DA” with “agoda” adds a playful touch, emphasizing that Agoda makes fulfilling your travel dreams a piece of cake. This captivating TV commercial will be broadcast nationwide on Japanese television and digital platforms, including Facebook, Instagram, YouTube, TikTok and Twitter. Starting from July 3, 2023, the 12-month campaign will reach audiences across the country.
Bananaman expressed their excitement about returning to collaborate with Agoda, saying, “We had an absolute blast working with Agoda on their ‘Travel Masters’ Secret’ in July last year. It was a huge success, and we couldn’t be happier to be back for the second phase. Agoda truly knows how to make travel dreams come true!”
Agoda’s tagline, “see the world for less,” perfectly captures the essence of the campaign. As a global online travel agency with strong local ties in Japan, Agoda specializes in providing exceptional value deals for travelers of all budgets and age groups. hotels are offered at reasonable prices, empowering individuals to explore the world without holding back.
Matteo Frigerio, CMO at Agoda, shared his thoughts on the campaign, stating, “We wanted to create a video that showcases our spirited efforts in offering you the best prices and value deals. Agoda is the magic that makes your travel dreams come true. We believe that travel should be accessible to everyone, and our platform acts as a genie, granting those dreams effortlessly. Our app? The magic lamp that opens up a world of possibilities.”
As the campaign takes flight, Agoda aims to inspire wanderlust in the hearts of travelers while reinforcing its commitment to providing exceptional value and creating unforgettable travel experiences.
For more information about Agoda and to witness the magic of the new campaign, visit www.agoda.com
“Good deal. Agoda.”
Digital travel platform Agoda features comedy duo Bananaman in ad campaign for second consecutive year
TOKYO – July 3, 2023 – Agoda has announced a long-awaited advertising campaign in collaboration with the popular comedy duo Bananaman. Following the great success of the 2022 commercial “Secret of Traveler”, this is the second appearance as the face of Agoda.
The main slogan of the TV commercial, “Affordable Agoda. Agoda,” is a phrase that perfectly expresses Agoda’s mission of “making your passion for travel a reality.” It highlights Agoda’s strengths and features, emphasizing low rates, great value and unbeatable value, making travel a seamless experience and affordable for everyone. I strongly emphasize the fact that it can be realized.
“Goyoda” and “Agoda” rhyme and add a playful touch, emphasizing that “With Agoda, you can easily fulfill your dream trip.”
The TV commercial will be broadcast nationwide on TV stations and digital platforms such as Facebook, Instagram, YouTube, TikTok and Twitter. Through an advertising campaign that will run for 12 months from July 3, 2023, we will convey the appeal of Agoda to people all over the country.
Bananaman made the following happy comments about collaborating with Agoda again. “We had a lot of fun working with Agoda on the ‘Secrets of a Traveler’ last July. We couldn’t be happier to be back for the second installment following the great success of the last one. Agoda knows how to make the trip of your dreams come true!”
Agoda’s tagline, ‘Travel the world for less’, truly captures the essence of this campaign. Agoda is a global online travel agency with strong ties to accommodation and activities in Japan, specializing in providing valuable deals for travelers of all budgets and ages. . Our goal is to make it possible for people to easily travel around the world by providing reasonable rates for accommodation such as hotels and inns.
Matteo Frigerio, Agoda’s Chief Marketing Officer (CMO), shared his thoughts on the campaign. “We wanted to create a video that symbolizes the best prices and great travel offers from Agoda. We believe it should be very accessible, and our platform makes that dream a reality.Our app magically opens up endless possibilities for travel.”
Through this campaign, Agoda aims to inspire people to travel and reinforce its commitment to providing unmatched value and creating unforgettable travel experiences.
Find out more about Agoda and the magic of new promotions at www.agoda.com .
